AlternativesMagazine

This one's on everyone who thinks water comes in a little plastic bottle. When are we going to brain up! Nestlé is currently the leading supplier of the world’s bottled water, including such brands as Perrier and San Pellegrino. It has 7,500 employees and 29 bottled water facilities across the U.S. and Canada, and annual revenues were $4.0 billion in 2012, up 6.8% from 2011.  For nearly four decades, activists from an array of organizations have criticized the company for its human rights violations throughout the world.  Only 20% of all plastic water bottles get recycled.  The rest... Environmental and human rights activists, holding plastic “torches” and “pitchforks,” formed human barricades at both entrances to the Nestlé Waters bottling plant in Sacramento March 20, effectively shutting down the company's operations for the day.  Representatives of the alliance said the company is draining up to 80 million gallons of water a year from Sacrame...

So many people world-wide are still in the dark about the amount pollution spreading over the planet and it's effect it's having on the food we eat, the water we drink and the air we breathe and a corrupt government that's allowing it to happen.  Join us! For as little as $25 per month you could be part of the movement to help bring awareness to these problems and the solutions to help end it. Click HERE ! Get started!

By Amelia Urry If you’re a cyclist, you’ve probably already mastered the pedaling-while-patting-self-on-back move: You’re circumventing more carbon-intensive forms of transportation, getting some healthy cardio into your daily commute, and generally making your city a more pleasant and picturesque place — I mean, have you seen Amsterdam? But here’s one more item to add to your good cycling karma list: The bicycle industry is creating a whole bunch of new jobs. Specifically, in Europe, bike manufacturing, tourism, retail, infrastructure, and services provide jobs for 655,000 people. For comparison, that’s way more than Europe’s 615,000 jobs in mining and quarrying, or 350,000 jobs in the entire steel sector. Not bad for a hippie hobby, right? According to the study which pulled together these numbers, commissioned by the European Cyclists’ Federation, this already staggering figure could reach a million jobs by 2020. That’s a b...

Many take for granted that their garbage "magically disappears" once it's picked up by the garbage truck, but nothing could be further from the truth. Most garbage does not disappear. It's simply relocated to a landfill or a recycling center. Trash also makes its way down storm drains and into nearby waterways. Our throwaway mentality has created a pollution problem that now threatens the future of humanity itself. Plastic trash is of particular concern, as bits and pieces of plastic are mistaken for food by birds and sea animals. Debris in the ocean also blocks sunlight from which plankton and algae sustain themselves, and this has negative implications on up the food chain as it eventually becomes micronized and winds up in some of the seafood you eat. Inside the Garbage of the World explores how plastic trash has altered the composition of our oceans, and the impact this may eventually have on life. 4.7 million tons of plastic ends up in our oceans each ye...

By Olivia Vito Police officer pepper spraying students during occupy event. What's almost as alarming is the number of people standing  around taking photo's.   It’s all too easy not to take action these days considering the sheer abundance of injustice that floods our heads via memes and catchy headlines. They inform us of how many minors were shot dead by the police last night and what native communities are currently being ransacked by obscure government policies. We scroll on, heading after heading, viewing our news through pictures and attention deficit inducing mediums, devouring violent captions as though we’re actually going to do something about them – and maybe we had intended to – but the catch 22 is that the more headlines we see, the more we keep scrolling and the less motivation we feel to actually do anything about it. Unless the offense is occurring in our own homes, most of us don’t feel we have the power to stand up against such omnipotent forces. W...

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A community incentive promotion to help bring attention to the need  to improve bicycling infrastructure and your middle line. Form your own BIKE SATURDAYS team - where you work, family, school, organizations, church etc. Imagine a system of trails, quiet neighborhood streets, bike lanes and cycle tracks that connect your home with your work, school, shopping, entertainment and other destinations. You could enjoy the freedom of safely and conveniently getting where you re going without being forced to drive a car. Walking and bicycling already account for 12 percent of trips taken in America. But these modes could continue to grow substantially with greater dedicated investment in active transportation networks and focused program administration. Many cities across the county are realizing this and are investing millions to improve biking infrastructure and other safety measures. Studies have also shown that bicycling as a safe mode of transportation brings with it a cer...